Ranger Boats

For Immediate Release
For additional information
Media Contact: Josh Ward
Blue Heron Communications
(800) 654-3766
josh@blueheroncomm.com

RANGER BOATS LAUNCHES RANGERALUMINUM.COM

New site designed specifically to deliver information aluminum-boat buyers want most

FLIPPIN, ARK. (January 24, 2013) Ranger Boats announces the launch of RangerAluminum.com, a website devoted solely to the legendary brand's all-new lineup of aluminum boats. The new site will initially cover the Tournament Series with subsequent pages added in the coming weeks focused on the Apache Series. These new designs can be accessed directly at www.rangeraluminum.com, or through links on Ranger's primary homepage, rangerboats.com.

Highlighted by stunning graphics and an easy-to-navigate design, RangerAluminum.com offers an in-depth look at the features and configuration options for each model. In addition to overhead photography, interior details and a complete listing of all specs and standard equipment, the site will also feature entertaining and educational videos and product reviews. Boat buyers will also be able to outfit and price their boats by selecting from a list of custom options and multiple outboard power configurations - an exclusive feature specific to Ranger's new aluminum-only website.

"So many anglers enter the boating lifestyle by purchasing an aluminum fishing boat," said Ranger Vice President of Sales Keith Daffron. "We're excited to offer these customers an affordable, durable product paired with the Ranger name and the long list of 5-Star advantages that come with it."

The all-new Tournament Series will consist of three models, built with the same Ranger DNA that's crafted a 45-year legacy for making the industry's best fiberglass fishing boats. The RT 178 sports a 17-foot, 8-inch bass configuration, while the RT 178C features a similar platform (17 feet, 8 inches) focused more on crappie and multispecies angling - complete with multiple seat locations and livewells. Rounding out the Tournament Series line is the RT188, an 18-foot, 8-inch bass design rated for 115 horsepower. All three models are built to exceed the needs of boat buyers in search of a durable, feature-laden, mod-V aluminum boat.

In addition to the Tournament Series, the Ranger Apache Series will soon be posted to the site. The Apache Series consists of four ultra-versatile models designed to appeal to anglers and waterfowl hunters alike. The Apache Series will include a 16-foot tiller model, 17- and 18-foot side-console models and an 18-foot center-console model. Whether the focus is on the spring spawn or the fall migration, Apache Series owners will benefit from an intuitive, all-purpose interior layout and a bevy of special features such as the durable Rawhide interior with its slip-resistant surface and hand painted camo exteriors. For more information on Ranger's newest aluminum boats, go online to www.rangeraluminum.com or visit an authorized Ranger dealer.

About Ranger Boats
Headquartered in Flippin, Ark., Ranger Boats is the nation's premier manufacturer of legendary fiberglass and aluminum fishing boats, which include series of bass, multi-species, fish 'n play, water fowl utility and saltwater boats. Founded in 1968 by Forrest L. Wood, Ranger Boats continues its commitment to building the highest-quality, strongest-performing boats on the water. For more information, go to www.RangerBoats.com.

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